Board Thread:News and Announcements/@comment-30891950-20170321044728/@comment-28979424-20170327225446

It has absolutely nothing to do with how you play the game. The reason to keep friends at no more than 100 is that it the top amount of gifts you can give when the send button is used..and that too is dependent on level. So if you are at a lower level or have 200 friends, someone isn't going to get the free gift. But as you say, everyone plays differently and I like to make sure I can at least get the freebie gift to each of my friends.